“People don’t always remember what you say or do, but they will always remember how you made them feel.” – Maya Angelou
Here’s a hard truth: Your guests aren’t just booking a bed. They’re booking a feeling—an escape, an adventure, a story they can tell when they get home.
And yet, so many lodges focus on logistics over experience—thinking that as long as the beds are clean and the food is decent, guests will be happy.
Wrong.
Your guests want more than a place to stay—they want to feel welcome, taken care of, and just the right amount of spoiled. They want their trip to feel seamless, special, and worth every penny.
So, what do they really want? And how do you make sure they leave your lodge already planning their next visit? Let’s break it down.
Nobody wants to book a trip and then hear nothing until check-in day. Silence makes people nervous.
A simple, warm confirmation email that says:
✔ “We’re excited to host you!”
✔ “Here’s what to pack.”
✔ “Here’s how to get here without losing cell service and panicking in the woods.”
…goes a long way.
Great lodges make guests feel like VIPs from day one. They answer questions before they’re asked, offer little upgrades, and set the tone for an incredible experience.
💡 Pro Tip: The best guest experiences start long before check-in. Give guests a reason to be excited!
Have you ever walked into a place and felt like… you were inconveniencing the staff just by existing?
Yeah, let’s not do that.
Your guests have traveled (sometimes for hours) to get here. They’re tired, they’re wondering if they packed enough socks, and they just want to relax without confusion.
So how do you win the arrival experience?
✔ Greet guests by name.
✔ Offer a signature welcome drink or snack (bonus points for local specialties!).
✔ Give them a quick, friendly tour so they know where things are (without info-dumping like a history professor).
✔ Make check-in simple and fast—no one wants to sign a novel of paperwork.
💡 Pro Tip: A warm greeting and a cold drink will always make a better first impression than a clipboard and a rule sheet.
Here’s where the magic happens: The small, thoughtful touches that make guests feel special.
This is where you separate an okay lodge from a can’t-stop-talking-about-it lodge.
It’s in the midnight hot cocoa after a stargazing tour…
It’s in the extra blanket brought before they even ask…
It’s in the handwritten note waiting in their cabin…
These small efforts turn first-time visitors into lifelong fans.
💡 Pro Tip: Guests will remember how you made them feel way more than they’ll remember the thread count on the sheets.
You know what makes a lodge feel luxurious—even if it’s deep in the backcountry? Ease.
✔ Do guests know what activities are available without having to ask?
✔ Can they get what they need without hunting down a staff member?
✔ If they have a request, is it handled before it becomes a frustration?
Luxury isn’t always about chandeliers—it’s about making everything feel effortless.
💡 Pro Tip: When guests don’t have to think about how things work, they can fully enjoy the experience.
The last impression is just as important as the first. And nothing kills a great experience like a transactional checkout process.
The best lodges send guests off with:
✔ A genuine thank you (not just a receipt).
✔ A small parting gift (locally made snacks, a branded keepsake, or even a photo from their trip).
✔ A follow-up email within a few days—thanking them, asking for feedback, and maybe even offering a VIP discount for next time.
This is how you turn happy guests into repeat guests.
💡 Pro Tip: The best time to get a return booking? While the guest is still basking in the glow of their experience.
People book adventure lodges because they want an escape. An experience. A story.
Give them more than just a place to sleep—give them a reason to rave about you, return again, and bring their friends.
And if you need help mapping out a guest experience strategy that keeps your lodge fully booked and your guests obsessed?
BOLD